Browsing Category: "Traffic Generation"

Can online video boost your conversion rates?

July 14th, 2010 | Posted in Affiliate Marketing, Jeff Wellman Marketing Tips, List Building, Making Money Online, Traffic Generation

Internet Marketing; Using Video To Create Personal Touch

Can online video boost your conversion rates?

Video has really become a very important feature of many websites.

Some of the very important benefits of using video to increase website conversion and sales are:

  • Better enhance a customer’s ability to understand or relate to an affiliate offer or one of your own products,
  • Demonstrate certain features and or the major benefits of your offer.
  • One of the most important is that it allows you to engage with the customer on a more personal level.
  • Sets off emotional triggers easier, ultimately influencing buying decisions.
  • Video can help make your website ‘sticky increasing chance of sale.

Using video allows you to really enhance your website experience for the customer by better engaging them which ultimately lead to higher conversions.

Driving traffic to your website is only part of your task when it comes to making sales online. Conversion is the true measure of your sites effectiveness in turning visitors in to customers. Increased conversion means increased revenue from your website.

Before you start your video campaign as in anything else you need to start with a clear goal. By starting a video project with clear goals you can create a successful video campaign to increase your conversion rates. Things to remember when deciding on your goals are;

  • Have I established a starting point for measurement! In other words what are my current website statistics such as traffic and conversions from the current traffic.
  • Have I established a way of measuring my results. What is in place to help me measure higher traffic and conversions. One possibility is to install something like Google Analytics on your website. Website traffic is perhaps one of the easiest to measure. If you have Google analytics installed on your site, you can easily see where your traffic is coming from and also see what paths the users take once on your site.
  • How will I act upon the results that I get!

By setting proper goals you can create a successful video campaign to increase your conversion rates, whatever they may be.

One important thing to remember is that you need to create compelling video content to be delivered to your website visitor through your video. Your video must reflect your key message and website goals.

While adding video to your online store isn’t exactly new, it really is still an online medium in its infancy. Only within the last year or so have Online Marketers really begun to wake up to the real power of video as a marketing tool that builds customer confidence and increases conversion rates.

Think of your online website as an offline store for just a second. How would you go about getting your customer that just walked into your offline store to stay in your store and increase your chance of making a sale? Of course you would do what you could to engage them by talking to them.

Why treat your online visitor any different? When your visitor comes to your website take every opportunity you can and engage them in what is going on. Talk to them. make it personal. Make it seem like that website was just setting there waiting for just them to show up. Deliver the ultimate experience to each visitor that show up to your website. After all you worked hard at getting the visitor there in the first place. Use every tool you have available to increase your website conversions. Video is one of those tools you need to start with.

I would love to hear what your thoughts and experiences have been on using video to help increase conversions.

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5 Benefits of Joint Venture Partnerships To Make Rapid Cash Online

June 28th, 2010 | Posted in Affiliate Marketing, Jeff Wellman Marketing Tips, Joint Venture Partnerships, List Building, Making Money Online, Traffic Generation

Joint Venture Partnerships Avoiding Costly Mistakes For Beginners!

Avoid Costly Marketing Mistakes. Most beginners feel they have to do everything all alone when it comes to starting up their own online home business and find themselves overwhelmed and frustrated in no time and all and this leads to failure and quitting before they ever have any results whatsoever.

So what is the secret to success when it comes to starting up your own home business online. The answer is Find a partner. Starting up Joint Venture partnerships will lead to success faster than any method of online marketing there is.

You have probably heard of the old saying, “It’s not what you know but who you know that matters”? Internet marketing is no different.
The new marketers can shortcut their curve by gaining access to the right people in order to break into the Internet marketing arena and Joint Ventures (or JV in short) are the way to do that very thing.

Here are just five (5) of the benefits you will discover when you start up Joint Ventures with established Internet Marketers.:

1. Trying to list build and finding it overwhelming? How does access to a potential customer base that would otherwise be inaccessible. Established Internet marketers have lists of customers that would be most likely to purchase the product or service you are selling from the recommendation from the Joint Venture Partner that they already know like and trust..

2. Tired of trying to do it all alone? Why not establish a long term good working relationship with an established Internet marketer that could turn into a mutually and very profitable arrangement.

3. In any business credibility is one of the key elements of success. Internet Marketing is no exception to the rule. Associating yourself with a successful partner can help to establish that very much needed credibility for you and open many doors for you to be able to walk right on through. Your Joint Venture partners’ It is called Expert by association. Credibility will be passed on to you simply by association.

4. The all important opt-in list is the backbone of Internet marketing. Building lists takes years but a successful Joint Venture can help you to build your own opt-in list in the fastest amount of time..

5. Ready to get your product out tot he masses? By forming Joint Ventures and having your JV partners recommend your products to their customer base, you will be guaranteed a much larger response to your new product or service than you could ever hope to generate on your own.

Moral of the story? A Joint Venture is the best and quickest way for a new Internet marketer to become established – in a cost free fashion! :-)

Grab My FREE 9 Set Affiliate Marketing Video series right now and let’s get you started making money online right away.

To your Rapid Cash Success.

Jeff Wellman

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Joint Venture Partners: Formula For Affiliate Marketing Success!

June 26th, 2010 | Posted in Affiliate Marketing, Jeff Wellman Marketing Tips, Jeff Wellman products, Joint Venture Partnerships, List Building, Making Money Online, Traffic Generation

Affiliate Marketing; A Good Recipe for Stone Soup

You probably know by now that Affiliate Marketing is a practice in which a business rewards its partners, or affiliates for bringing in customers through their marketing efforts. This team effort approach, merging many web sites in a united effort to funnel customers to a particular product, can be a very effective way to make money. The people you align with are called in the business, Joint Venture Partners or just JV Partners.

In a larger sense, this type of business model is actually a co-op of sorts, like many farmers used to form. It was difficult for one farmer, after all the toil of bringing a crop to harvest, to be in a position to bargain effectively with big city buyers. It became apparent that a group of farmers had a better chance of negotiating a fair price for their product. They could also in return bargain for lower prices when buying feed and other necessary supplies. So in essence, Affiliate Marketing is just a fancy hi-tech farmer’s co-op, working together for a common goal. The affiliates all strive to list build together for sales, in a way they could not do alone.

The concept goes way beyond setting up a link to each other’s selling pages; the group can also share talent, skills and time to create interesting and effective products and advertising packages. Think about the challenge of coming up with brand new products and an effective selling page on your own. Most of us would rather go to the dentist. It sounds too difficult, too time consuming to all but the most motivated person. Nevertheless, what if you belong to a group, a cadre of fellow beginners that worked together to build such an enterprise? It doesn’t sound quite as difficult now does it?

You may not have the skills yet to achieve your goals, but you certainly have at least one. Perhaps you know how to create graphics on a computer, edit some video, or write a little bit. Your affiliate can do something else or may have the information on how to set up a domain name and create a web page. Everyone working together can achieve what you once thought was impossible.

Joint Venture Partners Your Formula For Affiliate Marketing Success

Joint Venture Partners Your Formula For Affiliate Marketing Success

I am reminded of the old story about the old beggar who walked into a poor village. He asked several people for a piece of bread or a bit of milk. Everyone refused him, claiming they had nothing to offer. He was tempted to give up, to leave and look for a bite to eat elsewhere, but instead had an idea.

He asked the villagers if they had ever eaten stone soup? He began to advertise the delectable brew as the best he had ever tasted and claimed he was in possession of a magic stone that would turn water into a satisfying meal. Soon his marketing ability began to create curiosity and a few mouths to water. The townsfolk began to beg him for the recipe. The old man said he needed a big pot in which to boil the soup. He got one. He boiled the water, carefully tasted it and declared it was good. However, alas, too bad, it didn’t have some carrots or it would be perfect. By some coincidence, a few peasants had some. Perhaps some potatoes would make it better, and sure enough, someone found some. Finally, the clever beggar wished aloud for a bit of meat to make it the best stone soup ever…sure enough some tasty bits of tender meat were procured. The townsfolk were amazed at the old man’s powers…how could such delicious soup be made with a rock?

Likewise, if you are wishing for a money making venture on the internet and think that it would take a miracle to achieve that goal, look around. There are other folks in the virtual village that can each provide a tasty ingredient to a marketing masterpiece.

This is the perfect segue to encourage you to sign up for Jeff Wellman’s marketing products. You will learn techniques and information to build a foundation to a great internet marketing business. You can get acquainted with other great folks who are trying to do the same thing. Who knows, perhaps they have the right stuff to help create your own delicious marketing concept. They may even have a great recipe for soup.

Grab this completely FREE Affiliate Marketing Training right now

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